A Level Sociology OCR Practice Exam

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What are deepfakes often used for in media?

To distort reality for entertainment purposes
To create misleading political narratives
To enhance live presentations and performances
To promote educational resources

The correct answer is: To create misleading political narratives

Deepfakes are highly realistic digital manipulations of audio and video content created using artificial intelligence. They often manipulate images and sound to alter or fabricate reality, making them tools for creating misleading or deceptive narratives, particularly in political contexts. The use of deepfakes in politics has become a notable concern, as they can be used to disseminate false information about public figures, elections, and policy debates. This application can significantly impact public opinion, influence voter behavior, and undermine trust in media sources and democratic processes. While other options suggest alternative uses for deepfakes, such as entertainment or education, the political implications are profound and particularly relevant in today's media landscape, where misinformation can spread rapidly. The focus on creating misleading political narratives underlines the ethical challenges and societal impact that deepfakes introduce into media consumption.